SneakerEdition
SneakerEdition is a prototype to enable a revolutionary collaboration between Amazon and Spotify, combining two industries - the music and sneaker industire - that have always influenced each other in one app. The app mockup includes features such as new releases, personalised sneaker playlists, artist x designer collaborations and many more options. This collaboration aims to entice millennials, sneakerheads, and music interested youth to turn to Amazon’s to purchase shoes.
The collaborators for this project were:
Ana Cristina Quintero Ruiz, Lola De Coster, Hadeel Al Muraiqeb, Zilvinas Griskevicius.
My responsibilities lay in:
Project management, Ideation, UX/UI design, Prototyping
Ana Cristina Quintero Ruiz, Lola De Coster, Hadeel Al Muraiqeb, Zilvinas Griskevicius.
My responsibilities lay in:
Project management, Ideation, UX/UI design, Prototyping
Visability Market
Visability food market is a proposal of an inclusive food market specifically designed for the visually impaired but imagined as a gathering space for the whole neighbourhood. Through the market, we enable social interaction and reduce isolation with the aim of building a diverse community that revolves around food.
The collaborators for this project were:
Ana Cristina Quintero Ruiz, Lola De Coster, Christy Ho
My responsibilities lay in:
Strategic Planning, Marketing, Prototyping, 2D and 3D Sketching, Primary and Secondary Research
Ana Cristina Quintero Ruiz, Lola De Coster, Christy Ho
My responsibilities lay in:
Strategic Planning, Marketing, Prototyping, 2D and 3D Sketching, Primary and Secondary Research
How might we make street food markets accessible to the visually impaired community?
Problem
25% of the visually impaired people in London find it hard to eat out. Between the unreadable menus, tight tables and loud music, dinning out stops being an enjoyable experience and turns into an intimidating one, where, additionally to ambience, budget and transportation must be taken into consideration.Process
Through interviews, extensive research and rapid prototyping we understood that there are a lot of factors, like noise and lightning, that can transform a dinning experience for the visually impaired. This led us to analyse the London’s iconic food market scene and think about how.Proposal
City Market is the proposal of an inclusive market specially designed for the visually impaired but welcoming and appealing to all Londoners. Through the market we enable social interaction and reduce isolation, with the hopes of building a more diverse community that revolves around food.User Journey
Through this user blueprint it can be seen how the market
would create social impact for the primary audience,
the visually impaired, and the secondary audience,
the people that visit Old Street daily.
This new environment, relying on existing
tools and the collaboration between different communities,
ultimately improves the social dynamics
by providing an interactive space.
Through this user blueprint it can be seen how the market
would create social impact for the primary audience,
the visually impaired, and the secondary audience,
the people that visit Old Street daily.
This new environment, relying on existing
tools and the collaboration between different communities,
ultimately improves the social dynamics
by providing an interactive space.
Theory of Change Application
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Analysis and Development
There are around 200,000 blind people in London, out of which 40,000 are of working age. Most of them live on a low income as their disabilities restrict them from job
opportunities. After visiting The Vision Foundation and speaking with the communications manager, we understood how those same disabilities create daily activities, like dining out, specially hard. From transportation to loud music and messy tables, eating in a restaurant or a market becomes a hassle rater than a leisure
activity for the visually impaired. After analysing these insights even further, and seeing their correspondence with surveys, group discussions and
secondary finding, we decided to design a budget friendly, fully inclusive market space that uses multi-sensory aids to cater for all.
There are around 200,000 blind people in London, out of which 40,000 are of working age. Most of them live on a low income as their disabilities restrict them from job
opportunities. After visiting The Vision Foundation and speaking with the communications manager, we understood how those same disabilities create daily activities, like dining out, specially hard. From transportation to loud music and messy tables, eating in a restaurant or a market becomes a hassle rater than a leisure
activity for the visually impaired. After analysing these insights even further, and seeing their correspondence with surveys, group discussions and
secondary finding, we decided to design a budget friendly, fully inclusive market space that uses multi-sensory aids to cater for all.
Final Layout
After deciding that our project would be an inclusive market, tailored for the visually impaired, we decided that the most feasible way to prototype would be to launch our idea on a Reddit group that discusses visual disabilities; due to the time we had for prototyping, finding blind people to run our idea though was not possible. This prototyping technique resulted very useful as the conversation brought into consideration new insights that improve the overall accessibility of the market.
The visually impaired people agreed that consistency was key, not only in terms of number labelled rows, but of what was in each position. Moreover, they agreed upon mats or changes in the flooring to indicate the start and end of areas, which we included in textured paths along the whole market. In terms of commodity, we were advised to have large print menus, well lit, with QR codes that would allow the blind people to easily access a voice over menu. We opted for this option instead of the commonly associated braille because less than 10% of the visually impaired people know how to read it. Lastly, we where advice to use handrails to assist those that use a cane, therefore we added some at each stand to make the waiting and buying experience more comfortable.
After deciding that our project would be an inclusive market, tailored for the visually impaired, we decided that the most feasible way to prototype would be to launch our idea on a Reddit group that discusses visual disabilities; due to the time we had for prototyping, finding blind people to run our idea though was not possible. This prototyping technique resulted very useful as the conversation brought into consideration new insights that improve the overall accessibility of the market.
The visually impaired people agreed that consistency was key, not only in terms of number labelled rows, but of what was in each position. Moreover, they agreed upon mats or changes in the flooring to indicate the start and end of areas, which we included in textured paths along the whole market. In terms of commodity, we were advised to have large print menus, well lit, with QR codes that would allow the blind people to easily access a voice over menu. We opted for this option instead of the commonly associated braille because less than 10% of the visually impaired people know how to read it. Lastly, we where advice to use handrails to assist those that use a cane, therefore we added some at each stand to make the waiting and buying experience more comfortable.
